KAOSPILOT EXPERIENCE DESIGN

KAOSPILOT EXPERIENCE DESIGN

A 3 DAY PROFESSIONAL COURSE ABOUT DESIGNING MEANINGFUL HUMAN EXPERIENCES.

We help you design experiences with emotion and purpose that change the way people think, feel and act. Leave with the modern toolbox for understanding, designing and delivering meaningful experiences.

 

 

GET THE TOOLS
Get a toolbox filled with methods and mindsets to create engaging experiences that are authentic, and meaningfully build relationships to your audience.

 
NAVIGATE COMPLEXITY
Learn why experience design is an effective lens to help you navigate through complexity with purpose and clarity, by focusing on the experience of people your organizations serves.

 
LEAD THE CHANGE
Become a more confident and effective leader and facilitator, through learning the language, mindsets and of experience design. Develop the skills that you need as a designer to make good strategic decisions.

 

 

 

 

WHO SHOULD ATTEND

  • You are ready to explore how experience design methods can level up your offerings to customers.
  • You are already in the process of transforming the experiences you offer your customers to make them more meaningful, and want a modern methodology to do it better.
  • You are consultant or change facilitator that wants to develop professionally and explore an experience design approach to creating more meaningful and engaging experiences.

 

THE COURSE APPROACH

At Kaospilot all teaching is done using Stanford d.school inspired or Kaospilot educational methods. These methods are biased towards action, interdisciplinary collaboration and focused on creating human outcomes. The backbone of the 3-day program is real world challenges that participants bring into the course. During the 3 days, the challenges will be solved through the creation of unique experience design solutions using the 5E and Core Meaning Experience Design models. Theories are immediately translated into hands on practice and exercises so the participants leave with a practical understanding of everything they learn.

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LEARNING OUTCOMES

  • Innovation – Learn how to apply the simple Imagineering 4-step experience innovation model and design your own unique customer & user experiences
  • Co-creation – Learn how to involve your target groups and important audiences in co-creating their own experiences
  • Business – Learn how to use experiences to create business value, through efficiently meeting your customers needs and desires of today and tomorrow, and creating new profitable opportunities at strategic business level
  • Engaging Events – Learn how to design and stage powerful events that capture what is most important to your company and for your relationship with your customers
  • Authenticity – Learn how to access your organizational core value and use this to create unique and authentic leverage against competition
    Holistic Application – Learn how to create experience value for your employees as well as your customers through powerful tools to drive engagement

 

 

WHAT MAKES THIS RELEVANT?

A profound shift in values and behavior sees consumers, customers, users, visitors and employees turning their back on offerings designed only to feed their material wants and needs. Instead they are searching for long-lasting experiences that activate positive and fundamental values such as sustainability, social responsibility, authenticity and co-creation thus offering meaning and identity in an increasingly individualized, chaotic and changing world.

 

Customers as well as professionals want personal relationships with more human, honest & value-driven companies, and in the fierce global climate of competition, where it is no longer enough to be the best in ones field, companies depend on more long term loyalty from its customers as well as employees.

 

At Kaospilot Experience Design we offer a holistic framework for creating new powerful experiences, that bridge a user/customer involvement approach and a process for meaningfully engaging the organization in the innovations they are bringing to the market. This program ensures each participant understands the value of meaningful customer experience to business and can push forward major transformations and product / service innovations that deliver both profit and impact.

 

Kaospilot Experience Design teaches a toolbox, with simple steps to help you get ahead with unique and decisive experience offerings.

 

 

 

COURSE FLOW

Timing all days: 9:00 am – 5:00 pm


Day 1

Welcome

 

Walk-thru context, practicalities and program of the 3 days

 

An introduction to experience design and your first brief

 

The 5E and Core Meaning experience design methods

 

Start-up experience challenges brought in by participants

 

Experience presentations, feedback and reflections of the day

 

 

 

Day 2

Continuation of work with experience challenges – rapid prototyping and testing

 

Experience design inspiration

 

Experience presentations, feedback and reflections of the day

 

 

 

Day 3

Completion of work with experience challenges

 

Experience design inspiration

 

Final experience presentations – solutions & prototypes

 

The road map – what have we been through and learned?

 

Final reflections and celebration

 

 

 

 

WHAT DO PEOPLE SAY?

 

At Pool we depend highly on a mindset of co-creation in order to deliver long lasting solutions to our clients. That is why we send our people to the Kaospilot Experience Design Course – Imagineering.

Hanna Steiner, CEO & Co-founder, Pool.se, experience & communication bureau, Stockholm

Pool.se – founded in 1998 by Hanna Steiner & Arvid Axland – is a medium-size full-service communication & experience-bureau in Stockholm with 24 employees and a turn over of 27 mill SKR (2012). Since 2011 Pool has grown app 17% in turn over and profits. Pool is a recurring winner of distinct prizes awarded by the Swedish marketing industry. Recently 2013 Pool was ranked 3rd on the list of Gazelle-bureaus in Sweden by the leading industry-magazine Resume and has been voted as best agency of the year within both direct and digital marketing.

 

 

I came to this course with an idea of how to use culture & experiences as a driver of integration between all the parts and people of the company I am a part of running.

I left with a fantastic experience concept that is in total alignment with my company´s mind-set and possibilities. And now I am back in Sao Paolo making it a reality with my Brazilian team.

Working in such a creatively and professionally designed & facilitated space of true co-creation with a group of amazing international professionals was in short: a life changing experience!

Luisa Bernardes Martini
, Co-founder of FLAGCX, The Creative Disruption Network, Sao Paolo, Brazil

FLAG is a holding of 14 companies inside the creative and communication industry, based in São Paulo, Brazil, with 350+ employees and a growth rate of 40% a year.

 

WHO IS THIS FOR?

  • YOU are a passionate international professional!
  • You are from the communication industry, and you work professionally with marketing, advertisement and branding, and you want to make a step from communication to powerful experience platforms in your solutions
  • You design and manage important target-group events and want to make them more experiential and use them more strategically
  • You manage people or consult organisations with a focus on change, culture & relationships and you believe above all that engagement, motivation and results go hand in hand with deeply meaningful work life experiences
  • You are a designer of any discipline and you want to expand your toolbox with new experience instruments and approaches
  • You work with service & product design and meaningful customer experiences, and your business is innovation and innovation processes based on co-creation and inter-disciplinarity
  • You design and facilitate meetings, courses, conferences, workshops and processes and you know that it is the whole experience that will make people come back and make them spread the positive word to others
  • You entertain groups of important people who visit your company and/or area, and they must be greeted with high touch and unique experiences
  • You believe in the economy of powerful experience and emotion

 

 

Kaospilot & Kaospilot Experience Design

Since 1992, Kaospilot have worked systematically with the management of change and co-creation processes. We are a creative and experience design driven school with 100 inquisitive rule breakers from all over the world and a consultancy house that makes training programs in leadership, innovation, education, creativity and experience design. We teach experience design through giving participants of the course a carefully designed experience. We learn experience design through applying theory and method to real word cases that the participants bring into the courses.

 

 

In House Training Option

A customized design course for your team? We have an intensive 2 day Experience Design course starting at 10,000 Euro, plus travel expense.
Contact Andy Sontag for further info: aso@kaospilot.dk

 

Sign up now or forward any questions you may have by sending an email to Andy Sontag, aso@kaospilot.dk.

 

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